In today’s competitive hospitality landscape, driving direct bookings is more crucial — and more complex — than ever. 

In this recorded breakout session from the Maxxton Horizon event last June, Maxxton’s own web consultant Martin Meijering shares the latest strategies and technologies to help resorts, parks, and holiday destinations attract more guests while keeping acquisition costs under control.

From pre-arrival engagement to optimised booking flows, Martin shows how smart data and guest-centric thinking can unlock higher conversion rates.

Martin Meijering
Web Consultant, Maxxton

Martin Meijering is a seasoned web consultant at Maxxton. With a strong background in web development and digital consultancy, Martin plays a pivotal role in enhancing Maxxton's online platforms and services.