Whether it's a serviced apartment, an aparthotel, or a private apartment rental, this sector is thriving, offering strong competition and compelling alternatives to traditional hotel accommodation.
Table of contents
As businesses become increasingly international, a rise in volume of global business travel and increased global mobility has driven the growth of extended stay, but not exclusively so. Growth has also been stimulated by technology. From the impact of Airbnb and HomeAway on the awareness and bookability of hotel alternatives to the rise in leisure business for many operators, thanks to advances in distribution and OTAs.
But when staff are bogged down with admin, chasing updates, or struggling with messy systems, they waste time on repetitive tasks instead of what really matters: helping guests and making their stay unforgettable.
1. Time paradox
The first paradox entails time: using historical data to ensure optimisation in the present. You most likely know the sentence “past performance is no guarantee of future results”. So, how can we ...
