France: SETT

With representation from both the French and Dutch teams, this trade show offered an opportunity to exchange insights across our offices. Throughout the day, we engaged in constructive conversations with a range of interested parties. We also took time to share a meal and drinks, reflecting on our achievements in 2023 and discussing the informal roadmap for 2024.

The Netherlands: Recreatie Vakbeurs

This edition took a different approach, with strong representation from our Customer Success team, which maintains direct contact with Maxxton Software users. It was gratifying to see multiple (super) users at the event, as these interactions help us better understand their needs.

The discontinuation of Stratech has led several holiday parks in the Netherlands to urgently seek a new software system. Compared to previous years, we observed an increase in the number of entrepreneurs actively searching for software providers.

Great Britain: Holiday Park & Resort Innovation Show

Maxxton is a proud sponsor of the 2023 Holiday Park & Resort Innovation Show in Birmingham, demonstrating our commitment to advancing and revolutionising the hospitality industry.

During a brief presentation, Maxxton’s Chief Commercial Officer, Edwin Foudraine, outlined how a centralised software system can drive the ongoing development of campgrounds and holiday parks. Given the strong focus on domestic short breaks within the UK holiday industry and the continued market consolidation, our discussions explored the relevance and added value of Maxxton Software.