The kick-off meeting for the Activity Planner recently took place in Breukelen. The meeting consisted of a delegation of 20 people, all from the hospitality industry.
The launch of the Activity Planner will be available at the beginning of the new season (Q2 2022).
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The kick-off meeting for the Activity Planner recently took place in Breukelen. The meeting consisted of a delegation of 20 people, all from the hospitality industry.
What is the Activity Planner?
The Activity Planner gives you a better understanding of your guests, particularly while they are staying at your location. It brings booking and activity data together, allowing you to see what guests are interested in and use that insight to personalise their experience.
When you recognise a guest, you can display relevant activities and recommendations, helping increase additional revenue while giving guests a more relevant and convenient experience. The data also provides valuable insight into customer behaviour and value.
Activities can be offered directly through Maxxton Software, as well as through the Guest Environment and your website. This means guests can discover and book activities whenever and wherever they choose, before and during their stay.µ
Product extension
Operational planning
Profiling and marketing
Acquisition of new guests
Data gathering to be data-driven
Added value for customer journey
Features of Activity Planner
When the activity is included in the booking, we can also facilitate access control together with our partner Koole Controls, for instance, when a guest buys tickets for a swimming pool and there are turnstiles at the beginning of the entrance. After verifying the correct code for this activity, Koole unlocks the turnstiles based on that information. The Activity Planner makes it possible for holiday parks to easily create, manage and optimise their park activities:
Access control
Offering activities to day trippers
Getting insights such as client needs and client value
Of course, including QR code integration for turnstiles: swimming pool, bowling, tennis, kids club, concert, disco, boat tour, E-chopper/bicycle tour, safari tour, etc.
What are the benefits compared to other tools or methods?
Data integration. Finally, you can connect all the dots.
Improved customer experience and customer appreciation.
Efficiency by eliminating unnecessary steps from your processes.
Simplicity by working in the best-of-breed integrated software system.
Intuitive software built in collaboration with experts from the Hospitality Industry.
Flexible payment methods. Pay with cash directly, pay via a payment link or pay during the reservation checkout.
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ABOUT THE AUTHOR
Stefan Schoenmaker
Stefan has been involved at Maxxton since 2014. As Marketing Director he takes care of the general external Maxxton communication, marketing strategy and marketing activities.
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